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Discovery Kids aims 35% reach with English audio feed
MUMBAI: The kids channels have finally woken up to the importance of animation in regional languages. Tamil, Telugu, Bengali and Malayalam are the existing languages that are working quite well in the overall industry as well as in the kids segment.
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7 Star India, Sony Pictures channels amongst top 10 across gernes
BENGLURU: Four channels from Star India and three channels from Sony Pictures Network India (SPN) were among Broadcast Audience Research Council of India (BARC) weekly list of top 10 channels across genres for week 33 of 2018 (Saturday, 11 August 2018 to Friday, 17 August 2018). The three other channels in the list were from two networks – two channels from Zee Entertainment Enterprises.
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"I watch Netflix and Amazon Prime but can't find their masala Bollywood library": ZEEL's Prathyusha Agarwal
The CMO of ZEEL along with Ruchir Tiwari, business head, Zee Hindi movie cluster, speak about the launch of new Hindi movie channel - Zee Bollywood.In the ad market for the Hindi movie genre, pegged anywhere between Rs 2500-3000 crore, Zee Entertainment Enterprises is launching a new channel - Zee Bollywood - which will be replacing Zee Classic from August 31.
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Kerala Floods: Malayalam News Genre Witnesses Highest Viewership For 2018: BARC India
The incessant rains that lashed Kerala has kept viewers in the state hooked on to their televisionsets as they are solely relying on the medium to keep track of the flood situation. As per the Broadcast Audience Research Council (BARC) India, with 214.1 million Impressions, Week 32 (4-10 August) saw the highest peak for the Malayalam News genre in 2018. The genre saw a 98 per cent growth in the week compared to the average of the previous four weeks.
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ZEEL Replaces Zee Classic With New Hindi Movie Channel Zee Bollywood
Zee-entertainment-enterprises_1328.html">Zee Entertainment Enterprises Ltd (ZEEL) is all set to expand its Hindi movie cluster with the launch of a new channel-- Zee Bollywood. The channel will go on air on August 31. Zee Bollywood will replace the currently on-air Zee Classic channel.
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BARC Week 33: Santoor Sandal Led BARC Top 10 Brands
In the BARC Top 10 Brands for Week 33 (August 11-17), Santoor Sandal and Turmeric led the category with 13,587 insertions. The Ministry of Health and Family Welfare and Trivago climbed to the second and third spots with 10,699 and 10,486 insertions respectively.
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Zee Café brings more British drama under the BBC First block with ‘Doctor Foster S2’, ‘Unforgotten’
MUMBAI: Zee Café, which is running the second edition of the property BBC First through its deal with BBC Worldwide, is set to bring two dramas the first season of ‘Unforgotten’ and the season two ‘Doctor Foster’.
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SET to bolster prime-time line-up with three new shows in Sep
MUMBAI: Hindi GEC Sony Entertainment Television (SET) is making changes in its programming line-up with the launch of three new shows.
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DEN’s net capex for FY19 will be Rs 50 cr
MUMBAI: Multi system operator (MSO) DEN Networks plans to invest Rs 50 crore in FY19 on broadband and cable businesses on net capex basis that is excluding collections against seeding of set top boxes (STBs). In Q1 FY19, the company had deployed Rs 19 crore capex.
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QYOU aims to create content that will bring TV closer to digital
The future of the Indian entertainment market may be digital but the death of television is over-exaggerated. A recent survey conducted by Broadcast Audience Research Council (BARC) India found total TV viewership in India gone up by 12 per cent from 2016.