Infotainment most benefited genre in Chrome DM week 4
Indian Television | 30 Jan, 2019
With a growth of 0.72 per cent as compared to last week (3), the infotainment genre marked the highest opportunity to see (OTS) among all categories in week 4 of Chrome Data Analytics & Media.
Englich GEC most benefited genre in Chrome DM week 3
Indian Television | 26 Jan, 2019
With a growth of 2.56 per cent as compared to last week (2), the English GEC genre marked the highest opportunity to see (OTS) among all categories in week 3 of Chrome Data Analytics & Media.
2019 Lok Sabha Polls top most watched news in Week 3: Chrome DM study
The ‘2019 Lok Sabha Elections’ is the most aired news in Week 3 (January 12 - 18, 2019), followed by ‘Kumbh Mela’. The news about the ‘Kanhaiya Kumar controversy’ is placed third, while ‘Ram Mandir’ and ‘Swarna Arakshan’ are in the 4th and 5thpositions, respectively. This was revealed by Chrome News Content Consumption, a study on News Content aired across India carried out by Chrome Data Analytics and Media.
Will Netflix, Hotstar, Amazon Prime kill the English TV channels?
The viewership of English entertainment channels in urban markets (with a population of 10 lakh and 70 lakh) has remained constant in the last one year, says a report by media research company Chrome DM.
Hindi Movies most benefited genre in Chrome DM week 2
Indian Television | 17 Jan, 2019
With a growth of 0.93 per cent as compared to last week (1), the Hindi movies genre marked the highest opportunity to see (OTS) among all categories in week 2 of Chrome Data Analytics & Media.
TRAI tariff order: Topline projections for broadcasters, MSOs
Indian Television | 11 Jan, 2019
In what is probably the acting collaboration of the year, Aamir Khan teamed up with Pankaj Tripathi for an infomercial for broadcasting behemoth Star. The 1 minute 22-second video, available both on TV and digital platforms, is an ad for Star’s new bouquet of channels, with the tagline“#Sachmein?”...
Hindi GEC top gainer in Chrome DM week 1 for 2019
Indian Television | 09 Jan, 2019
Primary Research Company Chrome Data Analytics & Media has reported this year’s first Chrome Track 2.0 data regarding OTS of genre and channels across markets. Chrome Track 2.0 offers a city wise connectivity report with weighted OTS giving broadcasters an overview of their exact distribution status across all key markets.
Hindi news most benefited genre in Chrome DM week 52
Indian Television | 01 Jan, 2019
With a growth of 8.13 per cent, the Hindi news genre marked the highest opportunity to see (OTS) among all categories in week 52 of Chrome Data Analytics & Media.
The news that India watched the most in Week 51
Chrome Data Analytics and Media has unveiled its latest Chrome News Content Consumption data for Week 51. The study highlights the News Content aired across India by choosing the ‘Most Aired, Most Watched and Most Discussed News of the Week’.
English news most benefited genre in Chrome DM week 50
Indian Television | 18 Dec, 2018
MUMBAI: With a growth of 1.29 per cent as compared to last week (49), the English news genre marked the highest opportunity to see (OTS) among all categories in week 50 of Chrome Data Analytics & Media. In the English news genre, Loksabha TV gained the highest OTS with 98.2 per cent in six metros market.