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  • ‘2019 Lok Sabha Elections’ most watched news in week 13

    adgully.com | 03 Apr, 2019

    The ‘2019 Lok Sabha Elections’ is the most Aired News in Week 13 (March 23-29,2019) followed by News About “India's Anti Satellite (ASAT) Missile Test”. The News about “Rahul Gandhi Promises Min Income Scheme” stood at the third spot, the “Priyanka Gandhi Activities” is next in the list and News about “J&K NC Leader Mohammad Akbar Lone Supports Pakistan” managed to take the fifth and the last spot respectively.

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  • Is Namo TV really a licensed TV channel?

    businesstoday.in | 02 Apr, 2019

    As per a recent report by media analytic company, Chrome DM, Namo TV already had a reach of 37 per cent in a span of just two days. Its reach is slightly lower than that of NDTV India, which is 43 per cent. "It is common for political parties to launch news channels during elections. They find it an effective way of communicating their ideologies in order to gain people's confidence. The distribution of these channels is done wisely to keep in touch with their followers," points out Pankaj Krishna, CEO, Chrome DM.

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  • Chrome Optimal+ Wk 11 : Lalitha Jewellery is most aired ad; Most watched ad is iPhone while Samsung Galaxy becomes the Most liked ad

    medianews4u.com | 29 Mar, 2019

    Mumbai : Chrome Data Analytics And Media Optimal+  India’s largest primary research and data analytics company conducted a study on Top Ads of the week,  involving 34000 panel homes across the country for week 11, the survey unveils results of brands under three broad categories namely most watched ads, most aired ads and the most liked ads. The research also gives us a clear picture with the comparative study of the performance of the brands against week 10.

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  • Sports genre most benefited in Chrome DM week 12

    Indian Television | 27 Mar, 2019

    Sports genre grew in week 12 of Chrome Data Analytics and Media with 3.30 per cent. In the sports genre, DD Sports gained the highest OTS with 90.4 per cent in all India 1L+ market.

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  • Music genre most benefited in Chrome DM week 11

    Indian Television | 21 Mar, 2019

    Music genre has grown 3.93 per cent with the highest opportunity to see (OTS) in week 11 of Chrome Data Analytics and Media.

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  • 2019 Lok Sabha Elections most trended & watched news of Week 11

    adgully | 20 Mar, 2019

    According to the Chrome News Track data for the Week 11 of 2019, the “2019 Lok Sabha Elections” the most Aired News this week, followed by news about “Terrorist Masood Azhar”. The news about “Mumbai CST Station Bridge Collapse” stood at the third spot, the “Fugitive Nirav Modi” is next in the list and news about “Terror Attack inside Mosques in Christchurch New Zealand” managed to take the fourth & fifth spots, respectively.

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  • Chrome Optimal+ Wk 10 : Ministry of Rural Development is most aired ad; Most watched ad is Swiggy while iPhone becomes the Most liked ad

    medianews4u.com | 20 Mar, 2019

    Mumbai : In a survey conducted by Chrome Data Analytics And Media Optimal+  India’s largest primary research and data analytics company on the title” Top Ads of the week”, involving 34000 panel homes across the country for week 10, the survey unveils results of brands under three broad categories namely most watched ads, most aired ads and the most liked ads. The research also gives us a clear picture with the comparative  study of the performance of the brands against week 09.

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  • English movies most benefited genre in Chrome DM week 10

    Indian Television | 16 Mar, 2019

    With an 8.99 per cent growth, the English movies genre has marked the highest opportunity to see (OTS) in week 10 of Chrome Data Analytics and Media.

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  • TRAI tariff order shakes up pay and FTA channel uptake

    Indian Television | 15 Mar, 2019

    Six weeks into the new tariff order (NTO) and the television landscape is changing, says Chrome data analytics and media report. It says that 96.5 per cent of the consumers in India are aware of the NTO, with 83.6 per cent coming to know about it via television.

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  • Pankaj Krishna shares 3 takeaways 6 weeks into the NTO rollout

    mediabrief.com | 13 Mar, 2019

    Pankaj Krishna, Founder of CHROME DATA ANALYTICS & MEDIA, shares three takeaways on what exactly is happening on the ground six weeks after the rollout of the New Tariff Order.

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