Sports genre emerges as most benefited in Chrome DM week 26
Indian Television | 03 Jul, 2019
Sports genre has grown by 2.83 per cent in week 26 of Chrome Data Analytics and Media. In this genre, DD Sports channel gained the highest OTS with 93.8 per cent in all India 1 Lakh+ areas.
Colgate captures top spot in Most Aired Ads category while Tide happens to be Most Liked ad in Week 24
medianews4u.com | 27 Jun, 2019
Mumbai: Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 24 against week 23. The report divides the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000 panel homes across the country.
English GEC genre emerges as most benefited in Chrome DM week 25
Indian Television | 25 Jun, 2019
English GECs genre has grown by 5.16 per cent in week 25 of Chrome Data Analytics and Media. In this genre, Comedy Central channel gained the highest OTS with 30.7 per cent in HSM excluding less than 6 metros markets.
Doctors’ strike, PM Modi’s activities dominated news in Week 24
Chrome News Track, from Chrome Data Analytics and Media, has been conducting study on News Content aired across India by choosing the ‘Most Aired, Most Watched and Most Discussed News of the week’.
Chrome Optimal Wk 23: Lizol leads most aired ad while Dabur Toothpaste became the most liked ad
medianews4u.com | 20 Jun, 2019
Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 23 against week 22. The report divides the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000 panel homes across the country.
Youth genre emerges as most benefited in Chrome DM week 24
Indian Television | 19 Jun, 2019
Youth genre has grown by 5.61 per cent in week 23 of Chrome Data Analytics and Media data. In this genre, MTV channel gained the highest OTS with 86.9 per cent in HSM excluding less than 1 lakh markets.
Chrome Optimal+ Week 22: Colgate & Dabur Red retains their leadership in Most Aired and Most Watched while Apple becomes the Most liked ad
medianews4u.com | 14 Jun, 2019
Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 22 against week 21. The report divides the performance ofbrands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000 panel homes across the country.
Youth genre is most benefited in Chrome DM week 23
Indian Television | 12 Jun, 2019
Youth genre has grown by 25.65 per cent in week 23 of Chrome Data Analytics and Media. In this genre, MTV gained the highest OTS with 83.8 per cent in HSM excluding less than 1 Lakh markets.
Amit Shah’s ascension, Mamata Banerjee’s ire topped news in Week 23
Chrome News Track, an exclusive from Chrome Data Analytics and Media, has been conducting study on News Content aired across India by choosing the ‘Most Aired, Most Watched and Most Discussed News of the week’.
FMCG brands revisit the most aired spots list, dominated by Political Ads until last week: Chrome Optimal+ WK 21
medianews4u.com | 05 Jun, 2019
Mumbai: Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 21 against week 20. The report divides the performance ofbrands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000 panel homes across the country.