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  • 2019 Lok Sabha Election Results kept nation glued to news channels in Week 22

    adgully.com | 05 Jun, 2019

    Chrome News Track, from Chrome Data Analytics and Media, which has been conducting study on News Content aired across India, has revealed that – not surprisingly – news about the “2019 Lok Sabha Election Results” was the “Most Aired, Most Watched and Most Discussed News” of Week 22.

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  • Infotainment genre emerges as most benefited in Chrome DM week 22

    Indian Television | 05 Jun, 2019

    Infotainment genre has grown by 0.54 per cent in week 22 of Chrome Data Analytics and Media. In this genre, History TV18 channel gained the highest OTS with 77.9 per cent in all India 1 Lakh+ markets.

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  • Business news genre emerges as most benefited in Chrome DM week 21

    Indian Television | 29 May, 2019

    Business news has grown by 16 per cent in week 21 of Chrome Data Analytics and Media. In this genre, BTVI channel gained the highest OTS with 73.7 per cent in 6 metro market. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.

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  • Chrome Optimal+ WK 19 : BJP tops most Aired; Colgate Dental Cream is Most Watched and Most liked ad

    medianews4u.com | 27 May, 2019

    Mumbai: Chrome Data Analytics and Media’s Optimal+ data released by India’s largest primary research and data Analytics Company conducted a study on Top Ads of involving 34000 panel homes across the country for week 19.

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  • Kids genre emerges as most benefitted in Chrome DM week 20

    Indian Television | 22 May, 2019

    Kids genre has grown 3.83 per cent in week 20 of Chrome Data Analytics and Media. In this genre, Nickelodeon Junior gained the highest OTS with 77.5 per cent in All India 1 Lakh+ market.

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  • Political parties still dominate the volume of Ad insertions in week 18; Apple iPhone is most viewed & Google is most liked : Chrome Optimal+ Wk18

    medianews4u.com | 18 May, 2019

    Mumbai: Chrome Data Analytics and Media’s Optimal+ data released by India’s largest primary research and data Analytics Company conducted a study on Top Ads of involving 34000 panel homes across the country for week 18.

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  • Chrome DM week 18 observed no gainers

    Indian Television | 10 May, 2019

    No genre managed to be in the gainers’ list in week 18 of Chrome Data Analytics and Media. In the previous week, English movies genre observed growth of 61.03 per cent and Movies Now channel gained the highest OTS with 34.8 per cent in six metro areas.

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  • 2019 Elections, PM Modi interview, RaGa controversies dominate news in Wk 18

    adgully.com | 08 May, 2019

    In this election season, it is no surprise that the 2019 Lok Sabha Elections continue to dominate news media in the country. Chrome News Track from Chrome Data Analytics and Media has come out with its weekly study on News Content aired across India by choosing the ‘Most Aired, Most Watched and Most Discussed News of the week’. 

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  • Political Party ads continue to be Most Aired ads while Amazon remains as most watched ad: Chrome Optimal+ Week 16

    medianews4u.com | 06 May, 2019

    Mumbai: Chrome Data Analytics and Media’s Optimal+ data released by India’s largest primary research and data Analytics Company conducted a study on Top Ads of involving 34000 panel homes across the country for week 16.

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  • Chrome DM: English movies genre retains leadership position with highest OTS in week 17

    Indian Television | 01 May, 2019

    The English movies genre retained its leadership position in week 17 of Chrome Data Analytics and Media with 61.03 per cent. In this genre, Movies Now gained the highest OTS with 34.8 per cent in six metro areas.

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