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  • English movie genre becomes top gainer in Chrome DM Week 42

    Indian Television | 23 Oct, 2019

    English movie genre has become the top gainer in week 42 of Chrome Data Analytics and Media data. The genre grew by 2.40 per cent. In this genre, Warner Brothers channel gained the highest OTS with 47.2 per cent in 6 metros market.

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  • Music genre is top gainer in Chrome DM Week 41

    Indian Television | 16 Oct, 2019

    Music genre has become the top gainer in week 41 of Chrome Data Analytics and Media data. The genre grew by 1.01 per cent. In this genre, 9XM channel gained the highest OTS with 97.3 per cent in HSM excluding <1 lakh market.

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  • Infotainment genre becomes top gainer in Chrome DM Week 40

    Indian Television | 08 Oct, 2019

    Infotainment genre has become the top gainer in week 40 of Chrome Data Analytics and Media data. The genre grew by 0.48 per cent. In this genre, History TV18 channel gained the highest OTS with 85.2 per cent in all India 1 lakh market.

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  • Religious genre becomes top gainer in Chrome DM Week 38

    Indian Television | 25 Sep, 2019

    Religious genre has become the top gainer in week 38 of Chrome Data Analytics and Media data. The genre grew by 2.97 per cent. In this genre, Aastha channel gained the highest OTS with 97.8 per cent in the religious genre - HSM excluding <1 lakh market.

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  • English news genre only top gainer in Chrome DM Week 37

    Indian Television | 18 Sep, 2019

    In week 37 of Chrome Data Analytics and Media data English news genre was the only top gainer. The genre grew by 0.57 per cent. In this genre, Republic TV channel gained the highest OTS with 98.8 per cent in 6 metros markets.

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  • English GEC genre becomes top gainer in Chrome DM Week 36

    Indian Television | 11 Sep, 2019

    MUMBAI: English GEC has become the top gainer in week 36 of Chrome Data Analytics and Media data. The genre grew by 8.93 per cent. In this genre, Comedy Central channel gained the highest OTS with 42.9 per cent in 6 metros markets.

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  • Youth genre emerges as most benefitted in Chrome DM Week 34

    Indian Television | 28 Aug, 2019

    Youth genre became the top gainer in week 34 of Chrome Data Analytics and Media data. The genre grew by 0.59 per cent. In this genre, MTV channel gained the highest OTS with 86.3 per cent in HSM excluding less than 1 lakh markets.

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  • Detergent and Sanitary brands are the Most aired Ad Campaigns in Week 32: Chrome Optimal+

    medianews4u.com | 23 Aug, 2019

    Mumbai: Chrome Data Analytics and Media’s Optimal+ data has released the comparative study of the performance of various brands in week 32 against week 31. The report categorise the performance of brands under three broad categories namely Most Watched ads, Most Aired ads and the Most Liked ads based on analysis of data involving 34000 panel homes across the country.

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  • Religious genre emerges as most benefitted in Chrome DM Week 33

    Indian Television | 20 Aug, 2019

    MUMBAI: Religious genre became the top gainer in week 33 of Chrome Data Analytics and Media data. The genre grew by 1.25 per cent. In this genre, Sankar channel gained the highest OTS with 96.8 per cent in HSM excluding less than 1 lakh markets.

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  • How Reliance JioFiber will impact the OTT industry

    adgully | 13 Aug, 2019

    Disruption was the name of the game in Reliance Industry Chairman Mukesh Ambani’s address at the conglomerate’s 42ndAnnual General Meeting. Of the several significant announcements made by Ambani, there were quite a few that will impact the DTH and cable service providers, the OTT industry as well as the film industry. 

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