In10 Media Network has announced the launch of its Hindi General Entertainment Channel ‘Ishara’, which will be available across networks from March 1.

With the guiding sentiment of ‘Zindagi Ka Nazara’, the channel’s programming showcases the rich values and diverse traditions of India’s unique cultural fabric, and offers a panoramic view of the celebration of life through differentiated and immersive story-telling.

Hyderabad: Balaji Telefilms Limited, India’s leading media and content powerhouse, today announced its financial results for the third quarter and nine-months ended 31st December 2020.

ALTBalaji added the highest ever subscribers this quarter with 1.6m subscription sold. The Company has been aggressively driving deeper audience engagement and reducing subscriber churn and is adding over 20k subscribers a day. The platform added 9 shows and today has 74 shows offering unmatched content diversity for the Indian audience. ALTBalaji has continually been strengthening the consumer experience via support for various connected devices and technology upgrades

New Delhi: The Internet and Mobile Association of India (IAMAI) today announced the adoption of a comprehensive Implementation Toolkit (“Tool Kit”) which is in furtherance to the Universal Self-Regulation Code (“Code”) for Online Curated Content Providers (“OCCP”) that was put in motion on September 04, 2020. The core purpose of this “Tool Kit” is to provide for procedures to effectuate the various provisions of the Code; assist the signatories in fulfilling their commitments and responsibilities as set out in the Code; and to achieve effective self-regulation goals as envisioned by the signatories in the Code. Importantly, the effort of the Signatories, through this Tool Kit, is to also address feedback received from Ministry of Information and Broadcasting inter-alia, on the issues of conflict of interest and prohibited content.

Mumbai: IN10 Media Network, known for their long-standing association with premium content, has announced the launch of its Hindi General Entertainment Channel – ISHARA; which will be available across networks from 1st March. With the guiding sentiment of ‘Zindagi Ka Nazara’, the channels programming showcases the rich values and diverse traditions of India’s unique cultural fabric, and offers a a panoramic view of the celebration of life through differentiated and immersive story-telling.

Ishara – meaning cues or expressions – are a subtle but powerful ingredient of communication, and the channels offerings are a tribute to these ishara’s that  imbibed in our journey of life; represented through moving stories and relatable characters.

Senior journalist Deep Upadhyay is joining the leadership team of TV9 Network, as it makes an aggressive foray into the content convergence space.

Deep joins TV9 Network from News24 where he has had a successful stint as Managing Editor for more than seven years. During his long career, he has worked with various prominent Media Houses like India TV, Zee News and Dainik Bhaskar. One of his most challenging assignments was to set up the Newsroom of Ariana, the first News Channel of Afghanistan after the fall of the Taliban.

A son of the hills — Deep was born and brought up in Nainital — he likes to read Biographies, History and Political Economics. During his leisure he loves to cook for his daughters.

Sony Pictures Sports Network (SPSN) now has more than eight sponsors for the year’s first grand slam, Australian Open 2021, which started on February 8. Before the start of the game, the network had four sponsors. The coming forward of more brands for sponsorship indicates how the industry is coming back to normalcy. 

The brands that have come on board include Rolex, Mondelez, Lenovo, LIC, Reserve Bank of India, Jeep & Accenture, Tourism Australia, and Pernod Ricard.

 

According to Rajesh Kaul, Chief Revenue Officer, Distribution and Head – Sports Business, Sony Pictures Networks India, “the response from advertisers has been quite good and is in line with last year.”

Media conglomerate ZEEL will increase its investments across digital, television, and movie production businesses as part of its five-year growth map that was finalised following internal deliberations. The company has also set targets for its key business units for the next five years.

"Over the past six months, we have been consistently working to devise a 5-year growth map for the company. After a rigorous exercise and internal deliberations, we have set internal targets, in terms of the time and entertainment share that we as a company must garner in the next 5 years. To achieve these targets, there would certainly be a substantial increase in our investments across digital, television, and movie production businesses," ZEEL MD & CEO Punit Goenka said during the Q3 FY21 earnings conference call.

IN10 Media Network has announced the launch of Hindi General Entertainment Channel ISHARA, which will be available across networks from 1st March. 

Aditya Pittie, Managing Director, IN10 Media Network, shared his views on this new initiative, “As part of our mission to provide superior content across genres and platforms, we are extremely pleased with the addition of Ishara to our bouquet of network assets. The GEC genre is the largest genre in the broadcast ecosystem, and we look forward to gaining market share in this space. Ishara’s content aims to symbolise the inherent ability of Indians to celebrate life through all its ups and downs.”

 

Ishara has shows from production houses like Hats Off Productions, Peninsula Pictures, Juggernaut Productions, Keylight Productions etc., in various phases of development. Launching with comprehensive coverage in the Hindi speaking market, Ishara will be available on all major DTH and cable networks.

Discovery Communications India has entered the month of February with a bang as it launches exciting new shows across channels.

Real-life entertainment channel Discovery has started a brand new season of the thrilling automotive show Wheeler Dealers. Presented by experienced car dealer Mike Brewer and the multi-talented mechanic Ant Anstead, ‘Wheeler Dealers Season 16’ was launched on February 8 on Discovery and Discovery HD. The show takes the audience on a ride as Mike and Ant embark on a mission to restore cars to their original condition and sell them to a new owner.

Star Vijay is all set to telecast a Valentine’s day special show on 14 Feb, Sunday at 3 pm, an event with Dance, Music and Romance with stars and their spouses. The event will feature a romantic special moment with Real and Reel couple who are all time favourites of Tamil viewers.

A show titled KadhaleyKadhaley will be an event of wholesome entertainment & Romance with stars performing live on stage with their real or reel couple.

An event filled with romance, music and dance, taking us through a journey of nostalgia love and soulful experience unveiling the romantic side of our most popular faces of Star Vijay.