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  • YouTube Ads Leaderboard: Ads that India watched, loved and shared in 2018

    afaqs | 13 Dec, 2018

    Wrapping up 2018, YouTube released its annual ads Leaderboard for India. The leaderboard captures ads that receive the maximum views, shares and love from audiences across India.

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  • Hindi GEC hits have dried up... Why?

    afaqs | 13 Dec, 2018

    Hindi general entertainment channels, or GECs as they're more popularly known, are very important to broadcast networks.

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  • Hindi GEC most benefited genre in Chrome DM week 49

    Indian Televison | 12 Dec, 2018

    http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/12/12/GEC_most.jpg?itok=NmH88wty
    MUMBAI: With a growth of 2.16 per cent as compared to last week (48), the Hindi GEC genre marked the highest opportunity to see (OTS) among all categories in week 49 of Chrome Data Analytics & Media.

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  • MIB to hold MSO conference on 18 Decemmber

    Indian Televison | 12 Dec, 2018

    MUMBAI: Ministry of Information and Broadcasting (MIB), through Broadcast Engineering Consultants India Ltd (BECIL), is organising a conference of MSOs, the cable TV industry representatives, that will be held on 18 December in New Delhi.

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  • Challenge of crafting characters in Indian animation

    Indian Televison | 12 Dec, 2018

    MUMBAI: For most animation producers and distributors, the art of creating content strategy and research is what’s keeping them up at night. But a few of them say that a formulaic approach should be rejected in this category.

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  • Cognizant to acquire creative content agency Mustache

    BestMediaInfo | 12 Dec, 2018

    Cognizant has acquired Mustache, a privately-held creative content agency based in Brooklyn, NY, known for its innovative approach to planning, producing and distributing compelling video content and programming.

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  • 2019 will be the year of regional content: Tarun Katial, ZEE5

    exchange4media | 12 Dec, 2018

    2018 has been a rather action-packed year for ZEE5 and the upcoming year or two will only see things getting bigger and better for ZEEL’s OTT platform with more investments being pushed in that direction.

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  • Learning a thing or two from the Mumbai Police about upping the Social Media game

    exchange4media | 12 Dec, 2018

    Lately, the woman behind the famed Mumbai Police department’s Twitter handle (@MumbaiPolice) finds herself catching up on the latest binge-worthy shows, viral memes and Twitter trends whenever she finds the time.

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  • Sprint Telefilms generated Rs 5.2 cr from TV content production in FY18

    Television Post | 12 Dec, 2018

    MUMBAI: Production company Sprint Telefilms has generated Rs 5.2 crore revenue from the TV content production division. The division accounted for 22% of the total revenues in FY2018.

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  • MIB to meet MSOs on 18 Dec to discuss issues related to cable broadband

    Television Post | 12 Dec, 2018

    MUMBAI: The ministry of information and broadcasting (MIB) is organising a conference with cable TV industry representatives on 18 December to discuss the potential of using the existing cable TV network in provisioning broadband service.

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