Santoor Sandal and Turmeric led
BARC’s Top 10 Brands for Week 26 ( June 23-29) with 14,081 insertions. Ministry of Health and Family Welfare climbed to the second spot with 13,288 insertions.
Lux Toilet Soap, Lifebuoy Toilet Soap and Lizol climbed up to third, fourth and fifth spots with 12,517, 12,035 and 11,278 insertions respectively.
Fogg, Dettol Toilet Soaps,
Trivago, Harpic, and Roop Mantra Ayur Face cream forayed in the category at the sixth, seventh and eighth spots with 11,273, 9834, 8975, 8254 and 8161 insertions respectively.
In the same week, in BARC's Top 10 Advertisers FMCG brand Hindustan Lever continued to reign with improved 1,76,086 insertions, followed by Reckitt Benckiser with 70,207 insertions.