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  • ZEE5 recalibrates its original content strategy

    Television Post | 25 Jan, 2019

    MUMBAI: ZEE5, the video on demand (VoD) platform of ZEEL, has recalibrated its original content strategy after the running short of its target toll roll-out 90 original shows/films in FY19.

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  • Tata Sky blinks, implements TRAI’s new regulatory framework

    Television Post | 25 Jan, 2019

    MUMBAI: With its legal battle against the Telecom Regulatory Authority of India (TRAI) going nowhere, direct to home (DTH) operator Tata Sky has blinked first. The DTH operator has issued a statement stating that it has complied with the regulatory requirements.

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  • TRAI claims 40% of TV consumers have exercised options under new pricing regime

    Television Post | 25 Jan, 2019

    MUMBAI: The Telecom Regulatory Authority of India (TRAI) has noted that approximately 40% of the consumers have exercised their options and have provided their channel choice to the distribution platform operators (DPOs).

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  • "Instagram feed is a lot like hoardings, posters": Facebook's Ram Cobain

    afaqs | 25 Jan, 2019

    Ram Cobain (actually Ram Jayaraman, fan of Kurt Cobain!), creative strategist, Facebook India, spoke about getting business done with Instagram and Stories, at vdonxt asia, our annual convention on the business of online video, last week.

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  • Tata Sky Vs TRAI: Delhi High Court adjourns matter to 28 January

    Indian Televison | 24 Jan, 2019

    MUMBAI: DTH major Tata Sky’s ongoing legal tussle with the TRAI and its new tariff regime, in which Bharti Telemedia-owned Airtel Digital TV and Sun Direct are a part, has been adjourned by the Delhi High Court to 28 January.

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  • Mindshare teams trained to be media neutral: Vinod Thadani

    Indian Televison | 24 Jan, 2019

    MUMBAI: Excited about handling the complete integrated media directive for Hindustan Unilever Ltd , after the big digital mandate win in August last year, Mindshare Fulcrum is all pumped up about serving the best possible media solutions to the brand.

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  • In-depth: Does the consumer really have a choice in TRAI’s new tariff regime?

    BestMediaInfo | 24 Jan, 2019

    The Telecom Regulatory Authority of India (TRAI) has been stressing the fact that the new tariff/interconnect regime is for the convenience of consumers and that it allows people to choose channels they wish to view every month.

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  • Monk Media Network unveils new brand identity on third anniversary

    BestMediaInfo | 24 Jan, 2019

    Monk Media Network, the digital marketing agency with content, social media and video production at its core, is celebrating its third anniversary this week.

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  • The Small Big Idea bags social media mandate for Zeel’s Bhojpuri channel Big Ganga

    BestMediaInfo | 24 Jan, 2019

    The Small Big Idea, the full servicing digital agency, has won the social media mandate for Zee Entertainment Enterprise Limited’s Bhojpuri channel, Big Ganga.

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  • Delhi High Court adjourns TRAI vs Tata Sky case to January 28

    BestMediaInfo | 24 Jan, 2019

    The ongoing legal tussle between Telecom Regulatory Authority of India (TRAI) and DTH player Tata Sky is yet to be resolved as the Delhi High Court has adjourned the case to January 28.

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