COTT Week 50: A Simple Murder becomes top binged show with 23.39 Million unique viewers
On the 50th week of COTT MX media player continues to be the top platform with 28.72 Million unique viewers translating to a reach of 5%. Though the bar has come down to 5 % from 6.19% which was on week 49, the Mx video player still is the top OTT platform. This week the 2nd place was taken by VOOT with 4.5%. Sony liv came in 3rd place with 3.87%, as it has come up with a new series released recently. Followed by ZEE5 by 3.12 and Disney plus HotStar by 1.91%.
Chrome DM week 50: Sports genre emerges as top gainer
Indian Television | 21 Dec, 2020
Sports is the top gainer for week 50, 2020 of Chrome Data Analytics and Media data. The genre clocked a marginal growth of 0.16 per cent. In this category, DD Sports has gained the highest OTS with 97 per cent in All India 1 lakh + market. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.
Chrome DM week 49: English GEC genre emerges as top gainer
Indian Television | 15 Dec, 2020
English GEC is the top gainer for week 49, 2020 of Chrome Data Analytics and Media data. The genre clocked a marginal growth of 2.34 per cent.
COTT week 48: with 37.76 Million unique viewers MX Player continues to be the top platform
COTT shared its report on week 48 which talked about top platforms, top series, and many more, on the OTT platform. As we all know the popularity of the OTT platform is increasing day by day the actors and directors are in the race to be in the top position. Also, there are many series that are to be released in the upcoming week.
COTT Week 47: With 80.71 Million unique viewers, MX Player continues to be the top platform
COTT shared the report of week 47 of OTT platforms. The OTT platforms are increasing more and more, as there are many series and movies that are coming up on these platforms. Nowadays the director and the scriptwriters are writing scripts and launching their series or movies on these platforms. Many Youtubers are also getting change to be a part of such huge platforms. Recently Mostly Sane’s (Prajakta Koli) new series Mismatched was released on Netflix.
Chrome DM week 47: Religious genre emerges as top gainer
Indian Television | 30 Nov, 2020
All the different genres of television channels have seen marginal growth in the week 47, 2020 of Chrome Data Analytics and Media data. Religious genre is the top gainer with a marginal growth of 0.19 per cent. In this genre, Sanskar has gained the highest OTS with 98.2 in the HSM excl < 1 market.
Chrome DM week 45: Youth genre emerges as top gainer
Indian Television | 16 Nov, 2020
Youth genre is the top gainer for week 45, 2020 of Chrome Data Analytics and Media data, with marginal growth. The genre has grown by 0.48 per cent.
TRP scam: BARC's TV audience measurement system is rotten
newslaundry.com | 10 Nov, 2020
Pankaj Krishna, founder and CEO of Chrome Data Analytics and Media, believes that the technology used by his firm is years ahead of BARC’s audio fingerprinting, for example, is like Shazam for TV channels: the Chrome app on Krishna’s phone can detect and identify channels playing on TV a few yards away within seconds.
His company’s comments on the TRAI paper pointed out that at any given time “there are over 30 channels which are actively involved in tampering the people metered homes”
COTT Week 43: Mirzapur Season 2 makes it to the top show across all platforms with 119.84 Million unique viewers
The OTT platform in India is growing in a full speed. On the 43 week of OTT platform Mirzapur Season 2 topped on the most watched series on Amazon prime with a huge viewership of 119.84 Million.
Chrome DM week 43: Hindi news genre emerges as top gainer
Indian Television | 06 Nov, 2020
Hindi news genre is the top gainer for week 43, 2020 of Chrome Data Analytics and Media data, with a marginal growth. The genre has grown by 0.49 per cent. In this genre, ABP News has gained the highest OTS with 99.9 in the HSM excl < 1 market. OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes, as reported by Chrome DM, across analogue cable, digital cable, and DTH.